SERGE BLANCO X CANAL+
It's been 30 years since our logo first appeared on CANAL +, since then, a wonderful story of loyalty, shared values and common developments.
It all started in 1994, with the presence of our polo shirts and shirts in the reference program of European football “L'Équipe du Dimanche”, voted best sports program.
Then, we dressed all of the channel's journalists and consultants for the Atlanta Olympic Games in 1996, then extended to all of CANAL+'s sports programs with a complete wardrobe.
A pioneer in its field, CANAL+ was the first French television channel to provide uniform clothing for all of its teams appearing in its sports broadcasts.
30 years of joint reflections between CANAL+ and SERGE BLANCO to bring this visual identity, from the costume to more lifestyle outfits.
As diverse as our collections are, our iconic logo is now displayed from football and rugby to motor sports, golf and padel...
